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Last updated: January 7, 2025
Imagine a platform that simplifies direct marketing through the integration of technology, data, logistics, and premium brands on a global scale.
Sendoso offers this unique blend, focusing on personalized gifting to enhance marketing campaigns. This platform is designed to amplify campaign impacts, accelerate sales pipelines and lead generation, and assist in closing deals more effectively.
Additionally, Sendoso is adept at enhancing customer loyalty and retention strategies and is instrumental in celebrating milestones, recognizing achievements, and personalizing the onboarding process.
Sendoso is particularly well-suited for companies in sectors where personalized marketing and customer relationship management are key. These include:
Sendoso is best suited for businesses and professionals engaged in various aspects of marketing and customer relationship management. Specifically, it is ideal for those involved in:
Sendoso can be used throughout the customer journey:
There’s also a new Sendoso Event Fulfillment Solution for the field marketing event use case:
Sendoso’s platform features include:
Sendoso continues to be a leading platform for corporate gifting and direct mail automation, earning an overall rating of 4.5 out of 5 stars on G2. Users commend its ease of use, diverse gifting options, and seamless integrations with tools like Salesforce and HubSpot. The platform’s global reach and efficient inventory management are also highlighted as significant advantages. However, some users note that the pricing structure can be complex, with various fees that may add up. Additionally, there are mentions of limited international gift options and occasional technical glitches.
Who benefits most? Sales and marketing professionals at mid-market and enterprise organizations are the biggest fans, leveraging Sendoso to drive prospect engagement, strengthen client relationships, and improve retention. Customer success teams also appreciate its ability to deliver personalized touchpoints that deepen customer connections. For organizations focused on ABM (Account-Based Marketing) and nurturing high-value accounts, Sendoso proves invaluable for scaling personalized outreach.
Overall, Sendoso is praised for enhancing engagement through personalized gifting, though potential users should be mindful of the associated costs and ensure it aligns with their specific needs.
Here are some of the main pros and cons of Sendoso:
Pros:
Cons:
Sendoso offers several plans with distinct features to cater to different business needs:
Here are several customer success stories for Sendoso:
Read the best Sendoso reviews by verified users here:
Note: review counts as of January 3rd, 2025.
I’ve used Sendoso as a demand and professional collaborating with BDRs, AEs, and CSMs. In my experience, Sendoso help scale, direct mail and gifting in full lifecycle, go-to-market motions. Sendoso integrates well with salesforce and other CRM platforms, which enables you to track the impact of direct mail and gifting throughout the funnel. The addition of Sendoso Express makes it easier for teams to take a “crawl, walk, run” approach with this channel. Sendoso warehousing and distribution setup is particularly helpful to send a mix of branded, swag and personalized gifts.
I'm the Founder and Editor-In-Chief of B2B SaaS Reviews and the Director of Demand Generation at PartnerStack, the leading platform for partner management and affiliate marketing in B2B SaaS. My experience spans several notable B2B SaaS companies, including Influitive (Advocate Marketing), LevelJump (Sales Enablement, acquired by Salesforce), and Eloqua (Marketing Automation, acquired by Oracle). I hold a Bachelor of Commerce in Marketing Management from Toronto Metropolitan University and a Master of International Business from Queen's University, with academic exchanges at Copenhagen Business School and Bocconi University.