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Published: November 20, 2024
Pricing is credits based.
The price of a credit depends on the volume of credits purchased, ranging from roughly 1-8 cents per credit.
Pricing starts at $0.075 per credit ($149/month for 2,000 credits) up to $0.013 per credit ($2,000/month for 200,000 credits)
A work email is only 1 or 2 credits
As Clay says, “The vast majority of actions in Clay are either free, or cost 1-2 credits, but the average cost of a data point or action varies depending on the provider.
For example, finding an email costs 2 Clay credits if you use Prospeo, DropContact, Datagma, or Hunter.io. However, finding an email from People Data Labs costs 5 credits—simply because we pay more money to get the same data from People Data Labs vs. others.
Clay has a credit calculator. For example, targeting 500 companies per month with 2,000 contacts to find and validate their work emails along with a few additional enrichments, the calculator estimated 10,000 credits would be needed.
I'm the Founder and Editor-In-Chief of B2B SaaS Reviews and the Director of Demand Generation at PartnerStack, the leading platform for partner management and affiliate marketing in B2B SaaS. My experience spans several notable B2B SaaS companies, including Influitive (Advocate Marketing), LevelJump (Sales Enablement, acquired by Salesforce), and Eloqua (Marketing Automation, acquired by Oracle). I hold a Bachelor of Commerce in Marketing Management from Toronto Metropolitan University and a Master of International Business from Queen's University, with academic exchanges at Copenhagen Business School and Bocconi University.