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UserEvidence

UserEvidence
UserEvidence
Helping B2B marketers better leverage the voice of their customers. by collecting feedback, reviewing responses, and sharing the best voice of the customer content.
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Last updated: April 7, 2024

What is UserEvidence?

Imagine a platform that simplifies and automates the process of gathering and utilizing social proof for go-to-market (GTM) teams.

UserEvidence is designed to efficiently generate verified customer evidence, product statistics, and return on investment (ROI) data. This tool leverages your customer feedback, transforming it into credible, verified proof points in just minutes. It alleviates the need for disjointed requests across different internal teams by centralizing the collection and management of customer feedback, marketing content, Net Promoter Scores (NPS), and product feedback.

UserEvidence Demo Video

Which types of organizations is UserEvidence best suited for?

UserEvidence is ideally suited for business-to-business (B2B) companies, especially those in the software, product, and hardware industries.

This includes many organizations, from startups to established enterprises, looking to effectively leverage customer feedback and social proof in their marketing and sales efforts. The platform is particularly useful for companies that efficiently manage and showcase customer evidence, product statistics, and ROI data to strengthen their market positioning and credibility with potential buyers​​.

Which job functions is UserEvidence best suited for?

UserEvidence is best suited for several key roles within B2B companies, particularly in the software, product, and hardware sectors:

  1. Customer Marketers: It helps automate customer content creation, such as case studies and testimonials, allowing them to focus on more strategic tasks.
  2. Demand Gen Marketers: UserEvidence help  Demand Gen marketers increase conversion rates by using customer social proof across the buying journey.
  3. Sales Teams: The platform provides verified product stats and ROI data, building trust and credibility with potential buyers.

Reviews Use Case

Vendors can best use UserEvidence to generate more online reviews through always-on user surveying that makes it easier to get customers to write reviews.

Notable Features

Five notable features of UserEvidence are:

  1. Capturing Customer Feedback: Efficiently delivers surveys via email and in-app notifications during key moments in the customer journey.
  2. Curating Content: Selects and integrates the best customer insights and stories into a research library and daily tools used by the go-to-market team.
  3. Automating Content Creation: Offers a design editor for creating on-brand content suitable for various channels, including microsites and social media.
  4. Facilitating Customer Reviews: Repurposes customer feedback into reviews on platforms like G2 and TrustRadius, and manages ongoing review collection.
  5. Integration with Existing Tools: Seamlessly integrates with existing tools like HubSpot, Highspot, and Slack used by go-to-market teams, simplifying the adoption and use of the platform.

Pros and Cons

Here are the pros and cons of UserEvidence:

Top 3 Pros:

  1. Efficient Feedback Capture and Curation: Automates the collection and curation of customer feedback, ensuring relevance and ease of use.
  2. Content Automation and Integration: Simplifies the creation of on-brand marketing content and integrates with existing tools, reducing manual effort and complexity.
  3. Enhanced Customer Advocacy and Reviews: Facilitates the transformation of customers into advocates and efficiently manages the process of gathering and repurposing reviews.

Top 3 Cons:

  1. Dependency on Customer Participation: The effectiveness of the platform is contingent on active customer engagement and feedback.
  2. Potential Overlap with Existing Tools: There might be overlapping functionalities with tools some already have, which could lead to underutilization of some features.

Price

UserEvidence does not disclose its pricing or packaging online. To get pricing information, visit their site and contact their team directly.

Customer Success Stories

Here are three UserEvidence customer success stories:

  • Jasper.ai
    • Use Case: Capturing and leveraging customer feedback at scale for trust-building in an emerging field.
    • Result: Enhanced use of customer testimonials as a strong marketing channel​​.
  • Coupa
    • Use Case: Leveraging customer voice at scale across various product lines, industries, and geographies.
    • Result: Customers effectively put on the front lines of the company’s messaging​​.
  • Gong
    • Use Case: Showcasing platform value through high-quality customer proof and scaled content creation.
    • Result: More time dedicated to enabling sellers and building relationships with advocates​​.

 

UserEvidence Reviews

Read the best UserEvidence reviews by verified users here:

Note: review count as of Jan 10th, 2024.

Learn More About UserEvidence

Want to learn about UserEvidence?
Learn more on their site.

Visit UserEvidence

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Author

  • Joe Kevens

    I'm the Founder and Editor-In-Chief of B2B SaaS Reviews. I'm also the Director of Demand Generation at PartnerStack, the #1 platform purpose-built for partner management and affiliate marketing in B2B SaaS. Before PartnerStack, I worked for other go-to-market B2B SaaS companies: Influitive (Advocate Marketing designed to generate more reviews, references, and referrals), LevelJump (Sales Enablement) (acquired by Salesforce) and Eloqua (Marketing Automation) (acquired by Oracle).

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