G2 Content Marketing Subscription

G2 Content Marketing Subscription
Where you go for software. G2 offers five core products for vendors: profiles, buyer intent, reviews, content marketing, and market Intelligence.
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Published: January 19, 2024

What is G2 Content Marketing Subscription?

Imagine a marketing solution that empowers your brand with the voice of your customers, enhancing trust and accelerating sales processes.

The G2 Content Marketing Subscription offers this by leveraging millions of timely reviews. This subscription includes G2 Reports, based on real user reviews, offering unique insights that significantly impact purchasing decisions.

G2 Content Marketing Subscription Demo Video

Who is G2 Content Marketing Subscription best suited for?

G2 Content Marketing Subscription is best suited for:

  1. B2B Companies (Especially in Software and SaaS): These businesses can significantly benefit from leveraging G2’s extensive database of software reviews. G2’s content helps in increasing brand awareness and establishing credibility in the competitive software market.
  2. Marketing Teams: The availability of fresh, review-based content like reports, infographics, and tailored social media assets is invaluable for marketing campaigns. This content can be used to attract and engage potential customers, effectively converting leads.
  3. Sales Teams: Utilizing real user reviews and rankings in their sales strategies can help build trust and accelerate the sales process. The insights from G2 Reports provide sales teams with compelling data to influence potential customers’ decisions​​​.

Notable Features

The G2 Content Marketing Subscription provides fresh, quarterly updated content, vital for capturing buyer attention and converting leads, a feature not commonly found in traditional analyst firms​​. It ensures a steady supply of up-to-date material for your content calendar, including downloadable reports, branded social assets, and infographics, essential for increasing awareness, lead generation, and customer retention​​.

Additionally, each report release comes with custom social assets, tailored to your brand, saving time and amplifying the promotion of your G2 Reports. This includes social post graphics, infographics, and even animated GIFs​​. With G2’s tools, you can stay ahead in competitive conversations and keep customers engaged and loyal, making it a comprehensive solution for modern marketing needs​​​​.

Price

The pricing for G2 Content Marketing Subscription is not available. However, they offer different pricing packages based on your specific needs. You should contact G2 directly or visit their website to get detailed information about their pricing options and packages.

Customer Success Stories

Here are a couple of G2 Content Marketing Subscription customer success stories:

Yellowfin

  • Use Case: To increase leads and brand awareness, Yellowfin decided to utilize their G2 Premium Profile and G2 Compare Report to show prospective customers how they stand out against the competition.
  • Result: Saw a 20% Conversion Rate From Leads to Opportunities with G2 Compare Report.

Highspot

  • Use Case: Leverage customer voice and G2 data reports to amplify messaging at scale and drive new sales.
  • Result: Influenced 85% of closed won opportunities.

G2 Content Marketing Subscription Reviews

Read user reviews of G2 Content Marketing Subscription here:

Frequently Asked Questions

What tools does G2 Content integrate with?

G2 Content integrates with several popular tools, including Influitive, Uberflip, PathFactory, Canva, Salesforce, and GetAccept. G2 continually adds integrations, so there may be more than those listed here.

Still have questions? Get in touch

Learn More About G2 Content Marketing Subscription

Want to learn about G2 Content Marketing Subscription?
Learn more on their site.

Author

  • Joe Kevens

    I'm the Founder and Editor-In-Chief of B2B SaaS Reviews. I'm also the Director of Demand Generation at PartnerStack, the #1 platform purpose-built for partner management and affiliate marketing in B2B SaaS. Before PartnerStack, I worked for other go-to-market B2B SaaS companies: Influitive (Advocate Marketing designed to generate more reviews, references, and referrals), LevelJump (Sales Enablement) (acquired by Salesforce) and Eloqua (Marketing Automation) (acquired by Oracle).

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