PartnerTap

PartnerTap
PartnerTap is a partner ecosystem platform for the enterprise. Automate account and opportunity mapping and enable co-selling across complex partner account teams.
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Published: January 19, 2024

What is PartnerTap?

Imagine a platform that enhances collaboration between businesses and their partners, focusing on co-selling and maximizing sales opportunities.

PartnerTap, an enterprise ecosystem platform, offers tools for identifying and exploiting potential sales within a network of partners. It facilitates real-time synchronization and mapping of accounts and opportunities, enabling businesses to identify new sales avenues and automate pipeline sharing. The platform is designed for various partner types and revenue teams, ensuring security and scalability for enterprise-level operations.

PartnerTap Demo Video

Who is PartnerTap best suited for?

PartnerTap is particularly suited for enterprises and businesses looking to enhance their sales through collaboration with other partners.

It is ideal for companies involved in co-selling and seeking to leverage joint sales opportunities with their partner network. The platform provides tools for account mapping and sales opportunity identification, making it a valuable asset for revenue teams and businesses that prioritize partnership ecosystems for growth.

Notable Features

The most notable features of PartnerTap’s Partner Ecosystem Platform include:

  • Account Mapping: Secure data sharing for mapping partner data against CRM accounts.
  • Pipeline Hub: Identification and automation of new logo and expansion opportunities with partners.
  • Co-Sell Automation: Automated workflows for scaling co-sell programs.
  • Partner Attribution: Tracking and attributing co-sell activities for partner and channel teams.
  • Products for Channel and Sales Teams: Tools to source deals and automate co-sell introductions.
  • CRM Integrations: Compatibility with various CRM systems for data connectivity.
  • Secure Platform: Ensuring data security and privacy.

Price

PartnerTap has four pricing plans:

  • Free Edition: Designed for startups and SMBs to automate account mapping with partners. It includes various features such as unlimited account mapping, pipeline sharing (limited), and phone and email support. More advanced features are not included in this edition​​.
  • Growth Edition: Suitable for small and mid-sized companies ready to co-sell with their enterprise partners. This plan includes additional features like partner engagement and success metrics, with some advanced features still not included​​.
  • Scale Up Edition: For enterprises expanding their co-sell program across multiple partners and sales reps. This edition includes most features such as unlimited partner mapping and engagement, success metrics, co-selling, and co-marketing​​.
  • Hyperscale Edition: Tailored for enterprises aiming to hyperscale their co-sell programs worldwide. It includes all available features along with advanced analytics, integrations, and customization options​​.

Please note that software pricing is subject to change. It’s recommended to visit their site for pricing and contact them for more information.

Customer Success Stories

Here are several customer success stories for PartnerTap:

  1. HPE: Utilized PartnerTap as a data-driven discovery platform for partner revenue​​.
  2. Last Pass: Operationalized a partner and channel-first strategy using data from PartnerTap​​.
  3. LogMeIn: identified 500% more pipeline from partners in their first quarter using PartnerTap.

PartnerTap Reviews

Read the best PartnerTap reviews by verified users here:

Note: review counts as of Jan 9th, 2024.

Learn More About PartnerTap

Want to learn about PartnerTap?
Learn more on their site.

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Author

  • Joe Kevens

    I'm the Founder and Editor-In-Chief of B2B SaaS Reviews. I'm also the Director of Demand Generation at PartnerStack, the #1 platform purpose-built for partner management and affiliate marketing in B2B SaaS. Before PartnerStack, I worked for other go-to-market B2B SaaS companies: Influitive (Advocate Marketing designed to generate more reviews, references, and referrals), LevelJump (Sales Enablement) (acquired by Salesforce) and Eloqua (Marketing Automation) (acquired by Oracle).

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