Leadfeeder (now Dealfront)

Leadfeeder (now Dealfront)
Identify visitors, qualify prospects, connect with decision makers. Identify website visitors to generate leads.
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Last updated: January 23, 2024

What is Leadfeeder (now Dealfront)?

Imagine a tool that identifies companies visiting your website, turning anonymous traffic into potential business leads.

Leadfeeder does this by revealing the names and behaviors of these visiting companies. It offers tools for scoring and qualifying these visitors, and helps in connecting with decision-makers through a robust global database. Additionally, Leadfeeder integrates with major CRM and marketing automation tools, providing a way to sync visit data and create detailed reports.

Note: Leadfeeder is now part of Dealfront:

Leadfeeder (now Dealfront) Demo Video

Who is Leadfeeder (now Dealfront) best suited for?

Leadfeeder is best suited for B2B companies, particularly those focused on sales and marketing. It is ideal for businesses seeking to identify and track companies visiting their website, understand visitor behavior, and effectively qualify and nurture leads. By integrating with CRM systems, Leadfeeder is also valuable for teams aiming to streamline their sales processes and enhance targeted marketing strategies. It’s especially beneficial for companies looking to leverage website traffic data for lead generation and to gain insights into potential customer interests

Use Cases

Leadfeeder offers four main solutions for businesses:

  1. Lead Generation: Identifies companies visiting your website, transforming anonymous traffic into identifiable leads.
  2. Account-Based Marketing: Supports targeted marketing efforts by identifying and tracking high-value companies visiting your site.
  3. Website Visitor Tracking: Reveals company names and behavior of website visitors, providing insights into potential customer interests.
  4. Sales Prospecting: Enables finding and connecting with decision-makers in identified companies, integrating with CRM for efficient sales processes.

Notable Features

The most notable features of Leadfeeder include:

  1. Company Identification: Identifies companies visiting your website.
  2. Visitor Tracking: Tracks visitor behavior on your site.
  3. Lead Qualification: Helps in qualifying and prioritizing leads.
  4. CRM Integration: Integrates with major CRM systems for efficient lead management.
  5. Customizable Feeds: Allows customization to focus on specific visitor segments.
  6. Automated Lead Scoring: Scores leads based on visitor behavior.

Pros and Cons

Pros of Leadfeeder:

  1. Advanced lead tracking: Leadfeeder provides detailed information about website visitors, allowing businesses to identify potential leads and track their behavior on the site.
  2. Integration with CRM systems: Leadfeeder seamlessly integrates with popular CRM systems, making it easy to transfer lead data and streamline the sales process.
  3. Real-time notifications: The platform sends real-time notifications whenever a potential lead visits the website, enabling sales teams to promptly follow up and increase conversion rates.
  4. Customizable filters and segmentation: Leadfeeder allows users to create custom filters and segments based on specific criteria, helping businesses focus on the most relevant leads and improve targeting.

Cons of Leadfeeder:

  1. Reliance on website traffic: Leadfeeder heavily relies on website traffic to identify leads, which may not be suitable for businesses with low website traffic or those targeting specific industries or niches.
  2. Limited free plan: Leadfeeder offers a limited free plan with restricted features — Data from last 7 days only and a max 100 identified companies — which provides a glimpse of tool’s potential but may be too limiting for those who intend to stay on the free plan.

Price

Leadfeeder offers two pricing plans: a Free plan and a Paid plan:

  • Free Plan:
    • Unlimited users
    • Data from the last 7 days
    • Maximum of 100 identified companies
  • Paid Plan:
    • Starts at $139/month (billed annually)
    • Tailored for sales and marketing teams
    • Unlimited visits data storage
    • Unlimited users
    • Pricing varies based on identified companies per month
      • Up to 100 companies: $139/month
      • Over 40,000 companies: $2,999/month
Leadfeeder offers a free 14-day trial with no credit card needed to instantly see your leads.

Customer Success Stories

Here are three Leadfeeder customer success stories:

  1. xGrowth
    • Use Case: Custom-made account-based marketing strategies for B2B businesses.
    • Main Result: Enabled collection of first-party intent data for clearer reporting on account engagement.
  2. Idea Marketing Group
    • Use Case: Gathering additional data about user audience and website engagement.
    • Main Result: 250% increase in quote requests after adjusting navigation and content.
  3. Bloomreach
    • Use Case: Finding better leads faster.
    • Main Result: Prioritized outreach efforts more effectively by focusing on leads showing intent to purchase.

 

Leadfeeder (now Dealfront) Reviews

Read the best Leadfeeder (Dealfront) reviews by verified users here:

Note: review counts as of January 12th, 2024.

Frequently Asked Questions

What is Leadfeeder (now Dealfront)?

Leadfeeder (now Dealfront) is a lead generation and sales intelligence tool that helps businesses identify and track website visitors, turning them into potential leads.

How does Leadfeeder (now Dealfront) work?

Leadfeeder (now Dealfront) works by integrating with your website's analytics data to identify the companies and individuals visiting your site. It provides detailed information about these leads, including their contact details and browsing behavior.

What are the key features of Leadfeeder (now Dealfront)?

Leadfeeder (now Dealfront) offers features such as real-time lead tracking, lead scoring, email notifications, CRM integrations, and advanced filtering options to help businesses prioritize and engage with their most valuable leads.

Is Leadfeeder (now Dealfront) suitable for small businesses?

Yes, Leadfeeder (now Dealfront) is suitable for businesses of all sizes. It can be particularly beneficial for small businesses looking to optimize their lead generation efforts and improve their sales conversion rates.

How much does Leadfeeder (now Dealfront) cost?

The pricing for Leadfeeder (now Dealfront) varies based on the number of website visitors and the desired features. It offers different pricing plans, starting from a free plan and a paid plan that starts at $139 per month (billed annually), allowing businesses to choose the most suitable plan for their needs.

Still have questions? Get in touch

Learn More About Leadfeeder (now Dealfront)

Want to learn about Leadfeeder (now Dealfront)?
Learn more on their site.

Author

  • Joe Kevens

    I'm the Founder and Editor-In-Chief of B2B SaaS Reviews. I'm also the Director of Demand Generation at PartnerStack, the #1 platform purpose-built for partner management and affiliate marketing in B2B SaaS. Before PartnerStack, I worked for other go-to-market B2B SaaS companies: Influitive (Advocate Marketing designed to generate more reviews, references, and referrals), LevelJump (Sales Enablement) (acquired by Salesforce) and Eloqua (Marketing Automation) (acquired by Oracle).

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