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Sprout Social

Sprout Social
Sprout Social
See social differently. Get an all-in-one social media management platform for engagement, publishing, analytics, listening, and advocacy.
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Published: January 19, 2024

What is Sprout Social?

Imagine a platform where your social media management is not just simplified, but transformed into a strategic asset for your business.

Sprout Social offers a suite of tools enabling effective engagement, publishing, analytics, and more, aimed at driving strategic decisions and tangible results. It caters to various needs, including customer care, brand awareness, and data-driven insights, integrating seamlessly with existing processes through partnerships like Salesforce.

Trusted by numerous brands, Sprout Social redefines how social media impacts business growth and customer relations.

Sprout Social Demo Video

Who is Sprout Social best suited for?

Sprout Social is ideal for businesses and professionals seeking to enhance their social media presence and strategy. This includes:

  • Marketing teams looking for tools to boost their social media marketing efforts.
  • Sales departments aiming to integrate social media into their sales strategies.
  • Businesses and organizations wanting to gather and utilize social media intelligence.
  • Brands focused on amplifying their online presence and brand awareness.
  • Customer service teams seeking to improve engagement and personalize customer care on social platforms.

Use Cases

The main use cases of Sprout Social are:

  • Manage Social Media: Utilize intuitive tools to enhance your social media management.
  • Bolster Marketing Efforts: Leverage assistive tools for more effective marketing.
  • Drive More Sales: Centralize product and customer information for efficient selling.
  • Gather Intelligence: Convert large-scale data into actionable insights for social strategies.
  • Amplify Brand Awareness: Increase the reach and impact of social efforts for better results.
  • Personalize Customer Care: Offer quick, customized responses to create positive brand experiences.

Notable Features

Some of Sprout Social’s most notable features are:

  • Engagement: Tools for efficient customer care and community management.
  • Publishing: Simplified planning and management of social content and campaigns.
  • Analytics: Insights for strategic decision-making across businesses.
  • Premium Analytics: Customized data reports to demonstrate social media ROI.
  • Listening: Identifying trends and insights from social conversations.
  • Employee Advocacy: Enhancing social reach through employee brand advocacy.
  • AI and Automation: Streamlined processes and responses.
  • Integrations: Seamless connectivity with various platforms.
  • Data and Security: Robust data management and security measures.

 

Price

The pricing for Sprout Social varies depending on the package you choose. They offer four different plans:

  • Standard Plan: Costs $249 per month, and each additional user costs an extra $199 per month​​.
  • Professional Plan: Priced at $399 per month, with each additional user costing an extra $299 per month​​.
  • Advanced Plan: Available at $499 per month, with an additional cost of $349 per month for each extra user​​.
  • Enterprise Plan: Offers a custom-built plan to meet specific needs, with pricing available upon contact​​.

Please note that software pricing is subject to change. It’s recommended to visit their site for pricing and contact them for more information.

Customer Success Stories

Here are several customer success stories for Sprout Social:

  1. Ohio State University:
    • Use Case: Enhancing social media engagement and rankings.
    • Result: Significant increase in social media engagement and improved rankings​​.
  2. Salesforce:
    • Use Case: Streamlining social media team operations.
    • Result: Saved 12,000 hours in the first year of using Sprout Social​​.
  3. Edgio:
    • Use Case: Leveraging Employee Advocacy.
    • Result: Achieved over $126,000 in earned media value in just 3 months​​.

Sprout Social Reviews

Read the best Sprout Social reviews by verified users here:

Note: review counts as of January 14th, 2024.

Frequently Asked Questions

What is Sprout Social?

Sprout Social is a social media management platform that helps businesses manage and optimize their social media presence.

What features does Sprout Social offer?

Sprout Social offers a range of features including social media scheduling, content publishing, social listening, analytics, and team collaboration tools.

Is Sprout Social suitable for small businesses?

Yes, Sprout Social caters to businesses of all sizes, including small businesses, with its scalable features and pricing plans.

Can Sprout Social integrate with other social media platforms?

Yes, Sprout Social integrates with popular social media platforms such as Facebook, Twitter, Instagram, LinkedIn, and Pinterest.

How does Sprout Social's customer support compare to other similar platforms?

Sprout Social is known for its excellent customer support, offering various channels for assistance, including live chat, email, and phone support.

Still have questions? Get in touch

Learn More About Sprout Social

Want to learn about Sprout Social?
Learn more on their site.

Visit Sprout Social

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Author

  • Joe Kevens

    I'm the Founder and Editor-In-Chief of B2B SaaS Reviews. I'm also the Director of Demand Generation at PartnerStack, the #1 platform purpose-built for partner management and affiliate marketing in B2B SaaS. Before PartnerStack, I worked for other go-to-market B2B SaaS companies: Influitive (Advocate Marketing designed to generate more reviews, references, and referrals), LevelJump (Sales Enablement) (acquired by Salesforce) and Eloqua (Marketing Automation) (acquired by Oracle).

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