HubSpot CRM

HubSpot CRM
A CRM platform for scaling companies that serves as a single source of truth for managing customer relationships. Integrate your CRM with the rest of HubSpot's tools.
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Published: January 19, 2024

What is HubSpot CRM?

Imagine a world where managing your customer relationships is effortless and efficient.

With HubSpot CRM, you can do just that. What if you could have all your customer data in one place, easily accessible and organized? Think about the time and energy you could save by automating your sales processes and tracking your interactions with customers. HubSpot CRM empowers you to build stronger relationships, close deals faster, and grow your business. Say goodbye to scattered spreadsheets and hello to a streamlined CRM solution.

HubSpot CRM Demo Video

Who is HubSpot CRM best suited for?

HubSpot CRM offers various benefits to different teams within an organization. Here’s a summary of how it helps each team:

  1. Sales Leaders:
    • Provides real-time views and analyses of the sales pipeline on a visual dashboard.
    • Access to detailed reports on sales activity, productivity, and individual performance.
    • Features to track team performance and spot growth opportunities.
    • Offers unlimited data and up to 1,000,000 contacts without time limits or expiration.
  2. Salespeople:
    • Easy-to-use CRM with a full suite of sales productivity tools.
    • Automated tracking of emails, meetings, and notes to save time.
    • Notifications for when a prospect opens an email or visits the website.
    • Tools for effective follow-up, including live chat, email, or calls.
  3. Marketers:
    • Tools for lead generation and email marketing.
    • Features to attract more site visitors and convert them into leads.
    • Automated organization and enrichment of contact details.
    • Integration of marketing tools with CRM for personalized customer experiences.
  4. Customer Service Teams:
    • Centralized management of customer communications with a universal inbox.
    • Tools like ticketing and live chat for efficient customer support.
    • Features to organize, track, and manage customer issues effectively.
    • Reporting on customer wait times and ticket volumes to enhance customer experience.
  5. Operations Managers:
    • Tools and integrations to improve team efficiency.
    • Automation of contact management and tracking of performance.
    • Over 1,500 integrations to connect existing tech stacks.
    • Reporting dashboard for tracking KPIs and driving results.
  6. Business Owners:
    • Management and organization of contacts in a simple CRM database.
    • Tools for bulk emailing and capturing new leads.
    • Features for ad management, landing pages, and forms.
    • Reporting dashboard for tracking new contacts and customer relationship activities.

These features of HubSpot CRM facilitate smoother operations, better customer insights, and efficient management across various departments within an organization.

Notable Features

The most notable features of HubSpot CRM are:

  1. Real-Time Sales Pipeline Visualization:
    • Visual dashboards for real-time viewing and analysis of the sales pipeline.
  2. Detailed Reporting and Analytics:
    • Access to comprehensive reports on sales activities, productivity, and individual performance.
    • Insights for tracking team performance and identifying growth opportunities.
  3. Unlimited Data and Contacts:
    • Capability to handle unlimited data and up to 1,000,000 contacts without time or expiration limits.
  4. Sales Productivity Tools:
    • Suite of tools designed to enhance sales efficiency and reduce manual tasks.
    • Automated tracking for emails, meetings, and notes.
  5. Lead Generation and Email Marketing:
    • Integrated tools for attracting visitors, capturing leads, and nurturing them via email marketing.
    • Automated contact organization and enrichment with data.
  6. Customer Service Management:
    • Centralized universal inbox for managing all customer communications.
    • Ticketing system and live chat for effective customer support.
    • Reporting tools to measure customer service metrics.
  7. Efficiency Tools for Operations Management:
    • Easy-to-use tools and integrations to streamline operations.
    • Over 1,500 integrations to enhance existing technology stacks.
    • Contact management automation and performance tracking.
  8. Comprehensive CRM for Business Owners:
    • Simple CRM database for managing and organizing contacts.
    • Bulk email capabilities and lead capture tools.
    • Ad management, landing pages, and forms to generate business leads.
    • Insightful reporting dashboard for comprehensive activity tracking.

These features collectively contribute to making HubSpot CRM a versatile and powerful tool for managing sales, marketing, customer service, and operations within a business.

Price

HubSpot CRM has pricing plans to suit businesses of all sizes, from startups to enterprises. Its CRM Suite provides a comprehensive bundle that includes unlimited free users and integrates with various HubSpot tools: Marketing, Sales, Service, CMS, Operations, and Commerce.

For Individuals and Small businesses, there are Free Tools, a Starter Plan and a Professional Plan:

  • Free Tools:
    • Foundational tools for marketing, sales, service, CMS, operations, and commerce.
    • Available at no cost.
  • Starter Plan for Smaller Teams:
      • Essential tools for smaller teams.
      • Priced at $20/month, billed annually at $240.
      • Includes Marketing Hub Starter, Sales Hub Starter, Service Hub Starter, CMS Hub Starter, Operations Hub Starter.
  • Professional Plan:
    • Comprehensive package for marketing, sales, customer service, CMS, and operations.
    • Priced at $1,600/month, billed annually at $19,201.
    • Includes:
      • Marketing Hub Professional with 2,000 marketing contacts.
      • Sales Hub Professional with 5 paid users.
      • Service Hub Professional with 5 paid users.
      • CMS Hub Professional.
      • Operations Hub Professional.
      • Commerce Hub.

For businesses and enterprises, there is the Professional plan and the Enterprise plan:

  • Enterprise Plan:
    • Advanced package for large-scale marketing, sales, customer service, CMS, and operations needs.
    • Priced at $5,000/month, billed annually at $60,000.
    • Includes:
      • Marketing Hub Enterprise with 10,000 marketing contacts.
      • Sales Hub Enterprise with 10 paid users.
      • Service Hub Enterprise with 10 paid users.
      • Additional features for CMS, Operations, and Commerce Hubs.

Additional pricing details on HubSpot CRM include:

  • Add-Ons and Customization:
    • Options to add extra features and customize the plans.
    • Pricing varies based on the selected add-ons.
  • Additional Costs:
    • Additional marketing contacts: $250/month for every additional 5,000 contacts.
    • Additional paid users for Sales Hub and Service Hub: $100/month per user.
  • Integration and Support:
    • Over 1,500 apps and web services for integration.
    • 24/7 customer support and training resources available.

This pricing structure offers scalability and a range of features to cater to businesses of different sizes and needs. The CRM Suite integrates various hubs to provide a unified solution for business management.

Please note that software pricing is subject to change. It’s recommended to visit their site for pricing and contact them for more information.

Customer Success Stories

Here’s a summary of the three customer success stories of HubSpot CRM:

  • Lyte: They used HubSpot CRM to automate and streamline their customer service and marketing processes. As a result, they saw an increase in efficiency and customer satisfaction.
  • Rebel Rock Wealth: This financial services firm utilized HubSpot CRM for its marketing and customer relationship management. They experienced improved client engagement and more efficient business operations.
  • Lean Discovery Group: This tech consulting firm implemented HubSpot CRM to manage their growing number of leads and streamline sales processes. They saw a significant increase in deal value and time savings.

HubSpot CRM Reviews

Read the best HubSpot CRM reviews by verified users here:

Note: review counts as of January 15th, 2024.

Frequently Asked Questions

What is HubSpot CRM?

HubSpot CRM is a customer relationship management software that helps businesses organize and track their interactions with customers and leads.

Is HubSpot CRM free?

Yes, HubSpot CRM offers a free version that includes basic CRM features with no cost. However, depending on your needs, you might benefit from one of their paid plans.

Can HubSpot CRM integrate with other tools?

Yes, HubSpot CRM offers integrations with various popular tools and platforms, allowing users to streamline their sales and marketing processes.

Does HubSpot CRM provide reporting and analytics?

Yes, HubSpot CRM provides reporting and analytics features that allow users to track and measure their sales and marketing performance.

Is HubSpot CRM suitable for small businesses?

Yes, HubSpot CRM is designed to cater to the needs of small businesses, offering a user-friendly interface and scalable features.

Still have questions? Get in touch

Learn More About HubSpot CRM

Want to learn about HubSpot CRM?
Learn more on their site.

Author

  • Joe Kevens

    I'm the Founder and Editor-In-Chief of B2B SaaS Reviews. I'm also the Director of Demand Generation at PartnerStack, the #1 platform purpose-built for partner management and affiliate marketing in B2B SaaS. Before PartnerStack, I worked for other go-to-market B2B SaaS companies: Influitive (Advocate Marketing designed to generate more reviews, references, and referrals), LevelJump (Sales Enablement) (acquired by Salesforce) and Eloqua (Marketing Automation) (acquired by Oracle).

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