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CXL

CXL
CXL
We identify the top 1% of marketing practitioners and get them to teach you what they know. Learn from the best to become one.
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Last updated: July 9, 2024

What is CXL?

Imagine a platform where marketing professionals elevate their skills to become industry leaders.

CXL offers over 120 in-depth, tactical marketing courses, all taught by top practitioners in the field. This comprehensive training program aims to deepen knowledge across a full spectrum of marketing disciplines, with a focus on growth, analytics, and conversion optimization.

Ideal for both individual marketers and teams, CXL’s approach is about developing broad marketing skills while honing expertise in specific areas.

CXL Demo Video

Use Cases

CXL.com is best suited for marketing professionals and teams looking to deepen their expertise and gain advanced skills in specific areas of digital marketing.

This includes individuals seeking to excel in growth marketing, analytics, and conversion optimization. The courses offered are comprehensive and designed for those who want to become top practitioners in the field.

CXL offers courses categorized into three types of skills:

  • Deep Skills: Fundamental skills like Growth, Analytics, and Conversion Rate Optimization (CRO).
  • Broad Skills: Covers various aspects of marketing including Product Marketing, Ecommerce, Digital Psychology and Behavior, Technical Marketing, Strategy, and Research.
  • Fast Skills: Provides current and effective marketing tactics, accessible through their free newsletter subscription.

Notable Features

The notable features of CXL.com include:

  • Specialized marketing training focusing on turning marketing specialists into leaders.
  • Access to over 150 skill-building courses, taught by top 1% marketing practitioners.
  • Emphasis on T-shaped marketing skills, covering a full funnel and channel dynamics.
  • In-depth courses in growth marketing, conversion optimization, and analytics.
  • Training by recognized experts in specific marketing areas.
  • Focus on current and effective marketing tactics, with an approach to ‘fast marketing’.
  • Options for team training and demos for groups of 5 or more.

CXL Reviews - Summarized

CXL courses have garnered strong acclaim across various review platforms, reflecting a consensus of high quality and practical value. With a 4.7 out of 5 rating on G2, users praise the courses for their comprehensive coverage and practical applicability, particularly in areas like digital marketing, SEO, and growth marketing strategies.

The standout features of CXL include expert-led courses, a robust curriculum, and practical exercises that translate well into real-world applications. Reviewers frequently highlight the value of the Growth Marketing Mini Degree, which offers a deep dive into user-centric marketing, data analytics, and advanced advertising techniques. This mini degree, along with other courses, is praised for fostering a growth mindset and providing actionable insights that professionals can implement immediately in their roles.

However, some reviews mention that the platform could benefit from more frequent content updates to stay ahead in the fast-evolving digital marketing landscape. Despite this, the overall sentiment remains highly positive, with users appreciating the structured learning paths and the opportunity to learn from top industry practitioners.

In summary, CXL courses are a top-tier choice for professionals seeking to advance their skills in digital marketing and related fields, blending expert instruction with practical, hands-on learning experiences​

Price

CXL has four pricing plans:

  • Personal All-Access Plan: $1,499 per year. This plan provides access to over 120 online courses, all “minidegrees”, and includes certificates, playbook access, an exclusive community, roadmapping, progress tracking, and premium support. It’s designed for a single user​​.
  • All-Access for Teams: Designed for teams with unlimited seats. This plan includes everything in the Personal All-Access plan, along with personal statistics and priority support​​.
  • All-Access for Enterprise: Tailored for empowering long-term growth strategies. Pricing details for the first 100 users and additional users are not specified, but it includes access to 90+ courses, minidegrees, roadmapping, progress tracking, personal statistics, priority support, and more​​.
  • Unlimited Plan: Available at $6,720 per annum or $2,160 per quarter, exclusively for customers in the United States​​.

Please note that software pricing is subject to change. It’s recommended to visit their site for pricing and contact them for more information.

Customer Success Stories

Here are three customer success stories for CXL:

  1. Ladder.io (Growth Marketing Agency):
    • Use Case: Comprehensive training through CXL’s courses and lessons.
    • Result: Enhanced staff training, retention, and application of new methods for clients​​.
  2. Seedbox Digital (Digital Marketing Team):
    • Use Case: Using CXL to develop a growth team and implement a structured testing methodology.
    • Result: Improved team efficiency and career advancement opportunities​​.
  3. Evolvery (Digital Strategy Team):
    • Use Case: Understanding CRO and A/B testing principles through CXL.
    • Result: Enhanced team discussion and implementation of new ideas and processes​​.

CXL Reviews

Read the best CXL reviews by verified users here:

Note: review counts as of Jan 9th, 2024.

Learn More About CXL

Want to learn about CXL?
Learn more on their site.

Visit CXL

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Author

  • Joe Kevens B2B SaaS Reviews

    I'm the Founder and Editor-In-Chief of B2B SaaS Reviews and the Director of Demand Generation at PartnerStack, the leading platform for partner management and affiliate marketing in B2B SaaS. My experience spans several notable B2B SaaS companies, including Influitive (Advocate Marketing), LevelJump (Sales Enablement, acquired by Salesforce), and Eloqua (Marketing Automation, acquired by Oracle). I hold a Bachelor of Commerce in Marketing Management from Toronto Metropolitan University and a Master of International Business from Queen's University, with academic exchanges at Copenhagen Business School and Bocconi University.

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