What is Graphic Design Tools?

Graphic design tools how are the visual designs used in today’s marketing.

They help you whip up everything from ads to social media images to website images.

Figma Figma
4.7
A design platform for teams who build products together. Create, share, test, and ship better designs from start to finish.
Visme Visme
4.5
Speak Loudly. Speak Visually. The all-in-one Visual Design Tool: Presentations, Infographics, Visual Reports and more. Create engaging visual content.
Snappa Snappa
4.5
Create online graphics in a snap. Design custom graphics for social media, ads, blogs, and more without Photoshop or graphic designers.
Canva Canva
4.7
Design anything. Publish anywhere. Simplify graphic design with templates.

Key features of the best Graphic Design Tools

Key features?  You’ve got drag-and-drop interfaces, tons of templates, collaboration tools, and even some nifty integrations with other software. Figma, for instance, is killer for real-time collaboration. Canva? It’s got templates for days. Visme and Snappa are great for quick, professional-looking graphics.

Benefits of Graphic Design Tools

The main benefits? Speed and ease. These tools let you create stunning visuals without needing a degree in graphic design. Plus, they’re cloud-based, so you can work from anywhere. And let’s not forget the collaboration features—no more emailing back and forth.

Who uses Graphic Design Tools

Who uses it? They are not just for graphic designers. Pretty much everyone could use them. Marketers, social media managers, small business owners, even students. If you need to create visual content, these tools are your best friends.

Implementation of Graphic Design Tools

Implementing it? A breeze. Most of these tools are plug-and-play. You sign up, maybe watch a quick tutorial, and you’re off to the races. No need for a lengthy onboarding process. Mastering them is another question, as is having the right eye for design, but getting started is easy.

Comparing Graphic Design Tools

Comparing them? It’s like comparing apples to oranges, but here’s a quick rundown: Figma is top-notch for team projects. Canva is super user-friendly and versatile. Visme is great for presentations and infographics. Snappa is perfect for quick, high-quality graphics. Each has its own strengths.

Pricing: the cost of Graphic Design Tools

Cost? It varies. Canva and Snappa have free versions, but you’ll probably want to go Pro for around $10-$15 a month. Figma’s pricing starts at $12 per editor per month. Visme? You’re looking at about $15 a month for the standard plan. Worth every penny if you’re making visual imagery, if you ask me.

My experience with Graphic Design Tools

In my 10+ years as a B2B marketer, I’ve used a number of graphic design tools, including Figma, Snapp and Canva.

I like how simple and easy to use Snappa is for basic image adjustments. I really like how Canva makes it easy to create on-brand images with its brand kit function. And while I find Figma relatively difficult to use, I found graphic designers tend to like it and appreciate how easy it is to collaborate.

More than with other software tools, I think one really needs to do a “test drive” with graphic design software tools to see if it has the right setup for you; preferences matter a lot here.

Author

Joe Kevens B2B SaaS Reviews

I’m the Founder and Editor-In-Chief of B2B SaaS Reviews and the Director of Demand Generation at PartnerStack, the leading platform for partner management and affiliate marketing in B2B SaaS. My experience spans several notable B2B SaaS companies, including Influitive (Advocate Marketing), LevelJump (Sales Enablement, acquired by Salesforce), and Eloqua (Marketing Automation, acquired by Oracle). I hold a Bachelor of Commerce in Marketing Management from Toronto Metropolitan University and a Master of International Business from Queen’s University, with academic exchanges at Copenhagen Business School and Bocconi University.

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