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Showpad

Showpad
Showpad
The most complete & flexible sales enablement platform that marketing and sales rely on to drive revenue growth faster. Enables Marketing and Sales teams with a platform for content management, training, and coaching.
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Published: January 19, 2024

What is Showpad?

Imagine a tool that centralizes your marketing content, making it easily accessible and effective for your sales team.

Showpad Content does just that. It streamlines content discovery and sharing with AI-driven search and recommendations. The platform offers in-depth analytics on content, user, and prospect interactions, ensuring that your team always has the most relevant, on-brand, and compliant materials at their fingertips. It supports sales engagement with features like personalized experiences, mobile access, and email integration.

Showpad Demo Video

Which job functions is Showpad best suited for?

Showpad is typically used by:

  1. Sales Enablers: Showpad is a sales enablement platform that helps sales teams improve their productivity and effectiveness. A sales enablement manager would be responsible for implementing and managing the Showpad platform within the sales team, ensuring that sales reps have access to the necessary tools and resources to effectively sell products or services.
  2. Marketers: Showpad can also be used as a marketing tool to create and distribute content to target audiences. A marketing manager could utilize Showpad to manage and distribute marketing materials, track engagement and analytics, and collaborate with the sales team to align marketing efforts with sales goals.
  3. Trainers: Showpad can be used for training purposes, providing a platform for onboarding new employees, delivering training materials, and tracking progress and performance. A training and development manager could use Showpad to create and manage training programs, assess employee knowledge and skills, and provide ongoing development opportunities.

Use Cases

The main use cases of Showpad include:

  1. Enhancing Sales Engagement: Equipping sales teams with tools to engage and interact with prospects effectively.
  2. Streamlining Content Management: Organizing and simplifying access to sales and marketing materials.
  3. Sales Training and Coaching: Providing resources for continuous learning and development of sales personnel.
  4. Performance Analytics: Offering insights into sales activities and content effectiveness for strategic decision-making.

Notable Features

The five most notable features of Showpad Coach and Showpad Content are:

Showpad Coach:

  1. Interactive Training Modules: Engages sales teams with dynamic learning content.
  2. Performance Tracking: Monitors and analyzes individual and team progress.
  3. Custom Coaching Plans: Tailors training to specific needs of sales reps.
  4. Peer Learning and Collaboration: Encourages knowledge sharing among team members.
  5. Content Integration: Seamlessly integrates training materials with sales content.

Showpad Content:

  1. Centralized Content Management: Streamlines access to marketing materials.
  2. AI-Driven Recommendations: Personalizes content discovery.
  3. Advanced Analytics: Offers insights into content effectiveness.
  4. Mobile and Offline Access: Facilitates content usage anywhere.
  5. Shared Spaces for Collaboration: Enables interactive buyer engagement.

Price

Showpad offers three pricing packages:

  • Essential: Features centralized content discovery, AI-driven search, in-depth analytics, classic experience for selling and training, personal content experience, mobile and browser access, email integration, and 1TB online storage.
  • Plus (Best Value): Includes everything in Essential, plus advanced experiences, navigation analytics, shared spaces for collaboration, template pages, in-platform content editor, localized asset distribution, social selling, sales engagement integration, and support for 3D models and AR.
  • Ultimate: Offers everything in Plus, with additions like CRM integration, automatic content syncing, marketing automation integration, experience apps, blank canvas pages, and unlimited online storage.

The price starts at $35 per user per month. They also offer different levels of services and features in their pricing editions, and customers can choose based on their specific needs.

Please note that software pricing is subject to change. It’s recommended to visit their site for pricing and contact them for more information.

Customer Success Stories

Here are several customer success stories for Showpad:

  1. Promega
    • Use Case: Biotechnology manufacturer enhancing buyer and seller engagement.
    • Result: 1.3x industry average client open rate, 2/3 of reps use Showpad monthly, 41% of asset views are by clients.
  2. Culture Amp
    • Use Case: Scaling virtual sales onboarding and training.
    • Result: 2-week reduction in time to certification for new reps, 78% adoption rate, and 30 days time to value.
  3. Kaiser Permanente
    • Use Case: Content management and driving high-impact buyer conversations.
    • Result: 80% adoption rate.

Showpad Reviews

Read the best Showpad reviews by verified users here:

Note: review counts as of January 11th, 2024.

Frequently Asked Questions

What is Showpad?

Showpad is a sales enablement platform that helps businesses improve their sales effectiveness by providing a centralized hub for content management, training, and analytics.

How does Showpad work?

Showpad allows sales teams to easily access and share relevant content, track customer engagement, and gain insights through analytics, ultimately helping them deliver more personalized and effective sales pitches.

Is Showpad easy to use?

Yes, Showpad is designed to be user-friendly and intuitive, making it easy for sales teams to navigate, upload content, and share it with customers.

Can Showpad integrate with other tools and platforms?

Yes, Showpad offers integrations with various CRM systems, marketing automation tools, and other sales enablement platforms, allowing for seamless data exchange and enhanced sales workflows.

Still have questions? Get in touch

Learn More About Showpad

Want to learn about Showpad?
Learn more on their site.

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Author

  • Joe Kevens

    I'm the Founder and Editor-In-Chief of B2B SaaS Reviews. I'm also the Director of Demand Generation at PartnerStack, the #1 platform purpose-built for partner management and affiliate marketing in B2B SaaS. Before PartnerStack, I worked for other go-to-market B2B SaaS companies: Influitive (Advocate Marketing designed to generate more reviews, references, and referrals), LevelJump (Sales Enablement) (acquired by Salesforce) and Eloqua (Marketing Automation) (acquired by Oracle).

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