Right Side Up

Right Side Up
Right Side Up is a marketplace of premium marketing talent—with all of the marketing chops and none of the agency fluff. Offer growth marketing services.
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Published: January 19, 2024

What is Right Side Up?

Imagine a marketing agency that offers a wide array of services to boost your business’s growth.

Right Side Up specializes in various marketing strategies, including paid social, search engine optimization (SEO), affiliate marketing, content marketing, and more.

They cater to businesses at different stages, from startups to high-growth companies and enterprises, providing flexible engagement options with freelancers, agency teams, or full-time employees.

Who is Right Side Up best suited for?

Right Side Up is best suited for businesses of various sizes and growth stages who are looking for flexible engagement options, including working with freelancers, agency teams, or hiring full-time employees, will find their offerings particularly beneficial.

Use Cases

The main use cases for Right Side Up’s services are to hire :

  • Freelancers: Providing specialized skills for short-term or project-specific needs.
  • Agency Teams: Offering a collaborative approach for comprehensive marketing campaigns and strategies.
  • Full-Time Employees: Suitable for long-term, integrated roles within a company’s internal team.
  • Advisors: Expert guidance for strategic decision-making and long-term planning in marketing.

Notable Features

Right Side Up’s service offerings include:

  • Growth & Marketing Strategy: Customized strategies for diverse business growth stages.
  • Paid Social & Search: Expertise in managing and optimizing paid social media and search engine campaigns.
  • B2B Advertising & Affiliate Marketing: Focused solutions for B2B advertising and affiliate marketing programs.
  • SEO & CRO: Search engine optimization and conversion rate optimization services.
  • Lifecycle & Product Marketing: Strategies for customer lifecycle and product marketing.
  • Product-Led Growth: Implementing growth strategies centered around product features.
  • Podcast, Radio, TV, & Direct Mail: Broad media advertising services including traditional channels.
  • Ecommerce Marketplaces & Content Marketing: Specialized in ecommerce platform strategies and content creation.
  • Influencer & Creator Marketing: Leveraging influencers and creators for brand promotion.
  • Social Media & Community: Managing social media presence and community engagement.
  • Creative Services & Analytics: Offering creative solutions and analytics for marketing effectiveness.
  • Marketing Operations: Streamlining marketing processes and operations.

Price

Right Side Up offers a range of pricing packages tailored to each client’s specific needs. The cost can vary depending on factors such as the project scope, the duration of the engagement, and the level of support required. To get detailed information on pricing packages, it is recommended to visit the Right Side Up website and contact their sales team directly.

Customer Success Stories

Here are three customer success stories for Right Side Up:

  1. Uber (Global Head of Marketing, Michelle Lisowski)
    • Use Case: Sourcing and vetting digital performance marketers.
    • Result: Enhanced talent assessment and rapid scaling and hiring capabilities.
  2. Sakara (Director of Growth Marketing, Meagan Fleishman)
    • Use Case: Launching and scaling podcast advertising.
    • Result: Significant growth of business, with podcasting becoming one of the biggest channels.
  3. Yelp (SVP of Marketing, Dan Kimball)
    • Use Case: Providing specific marketing expertise and quick integration into business operations.
    • Result: Effective filling of immediate talent needs during marketing organization buildout​​​​.

Learn More About Right Side Up

Want to learn about Right Side Up?
Learn more on their site.

Author

  • Joe Kevens

    I'm the Founder and Editor-In-Chief of B2B SaaS Reviews. I'm also the Director of Demand Generation at PartnerStack, the #1 platform purpose-built for partner management and affiliate marketing in B2B SaaS. Before PartnerStack, I worked for other go-to-market B2B SaaS companies: Influitive (Advocate Marketing designed to generate more reviews, references, and referrals), LevelJump (Sales Enablement) (acquired by Salesforce) and Eloqua (Marketing Automation) (acquired by Oracle).

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