CXL

CXL
We identify the top 1% of marketing practitioners and get them to teach you what they know. Learn from the best to become one.
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Published: January 19, 2024

What is CXL?

Imagine a platform where marketing professionals elevate their skills to become industry leaders.

CXL offers over 150 in-depth, tactical marketing courses, all taught by top practitioners in the field. This comprehensive training program aims to deepen knowledge across a full spectrum of marketing disciplines, with a focus on growth, analytics, and conversion optimization.

Ideal for both individual marketers and teams, CXL’s approach is about developing broad marketing skills while honing expertise in specific areas.

CXL Demo Video

Use Cases

CXL.com is best suited for marketing professionals and teams looking to deepen their expertise and gain advanced skills in specific areas of digital marketing.

This includes individuals seeking to excel in growth marketing, analytics, and conversion optimization. The courses offered are comprehensive and designed for those who want to become top practitioners in the field.

CXL offers courses categorized into three types of skills:

  • Deep Skills: Fundamental skills like Growth, Analytics, and Conversion Rate Optimization (CRO).
  • Broad Skills: Covers various aspects of marketing including Product Marketing, Ecommerce, Digital Psychology and Behavior, Technical Marketing, Strategy, and Research.
  • Fast Skills: Provides current and effective marketing tactics, accessible through their free newsletter subscription.

Notable Features

The notable features of CXL.com include:

  • Specialized marketing training focusing on turning marketing specialists into leaders.
  • Access to over 150 skill-building courses, taught by top 1% marketing practitioners.
  • Emphasis on T-shaped marketing skills, covering a full funnel and channel dynamics.
  • In-depth courses in growth marketing, conversion optimization, and analytics.
  • Training by recognized experts in specific marketing areas.
  • Focus on current and effective marketing tactics, with an approach to ‘fast marketing’.
  • Options for team training and demos for groups of 5 or more.

Price

CXL has four pricing plans:

  • Personal All-Access Plan: $1,499 per year. This plan provides access to over 100 online courses, all minidegrees, and includes certificates, playbook access, an exclusive community, roadmapping, progress tracking, and premium support. It’s designed for a single user​​.
  • All-Access for Teams: Designed for teams with unlimited seats. This plan includes everything in the Personal All-Access plan, along with personal statistics and priority support​​.
  • All-Access for Enterprise: Tailored for empowering long-term growth strategies. Pricing details for the first 100 users and additional users are not specified, but it includes access to 90+ courses, minidegrees, roadmapping, progress tracking, personal statistics, priority support, and more​​.
  • Unlimited Plan: Available at $6,720 per annum or $2,160 per quarter, exclusively for customers in the United States​​.

Please note that software pricing is subject to change. It’s recommended to visit their site for pricing and contact them for more information.

Customer Success Stories

Here are three customer success stories for CXL:

  1. Ladder.io (Growth Marketing Agency):
    • Use Case: Comprehensive training through CXL’s courses and lessons.
    • Result: Enhanced staff training, retention, and application of new methods for clients​​.
  2. Seedbox Digital (Digital Marketing Team):
    • Use Case: Using CXL to develop a growth team and implement a structured testing methodology.
    • Result: Improved team efficiency and career advancement opportunities​​.
  3. Evolvery (Digital Strategy Team):
    • Use Case: Understanding CRO and A/B testing principles through CXL.
    • Result: Enhanced team discussion and implementation of new ideas and processes​​.

CXL Reviews

Read the best CXL reviews by verified users here:

Note: review counts as of Jan 9th, 2024.

Learn More About CXL

Want to learn about CXL?
Learn more on their site.

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Author

  • Joe Kevens

    I'm the Founder and Editor-In-Chief of B2B SaaS Reviews. I'm also the Director of Demand Generation at PartnerStack, the #1 platform purpose-built for partner management and affiliate marketing in B2B SaaS. Before PartnerStack, I worked for other go-to-market B2B SaaS companies: Influitive (Advocate Marketing designed to generate more reviews, references, and referrals), LevelJump (Sales Enablement) (acquired by Salesforce) and Eloqua (Marketing Automation) (acquired by Oracle).

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